Market and Competitive Intelligence HQ

Contify’s official blog on all things Market and Competitive Intelligence

Software Considerations for a Taxonomy Implementation

This is the eighth article in the series ‘The Art and Science of Taxonomy Development for Market and Competitive Intelligence’. Click here to view other articles. Software plays a pivotal role in the success of a taxonomy implementation. With an explosion of digital...

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Guidelines for Taxonomy Maintenance

 This is the seventh article in the series ‘The Art and Science of Taxonomy Development for Market and Competitive Intelligence’. Click here to view other articles. Guidelines For Taxonomy Maintenance Irrespective of how carefully we develop the initial taxonomy, it...

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Guidelines For Building Your Taxonomy

This is the sixth article in the series ‘The Art and Science of Taxonomy Development for Market and Competitive Intelligence’. Click here to view other articles. Start with the end-goal, the decisions to be made, problems to be addressed, tasks to be performed with...

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Principles for Naming Terms (Tags)

This is the fifth article in the series ‘The Art and Science of Taxonomy Development for Market and Competitive Intelligence’. Click here to view other articles. A thoughtful taxonomy helps users easily navigate to the information that is relevant to them. It should...

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How to Gather Terms for Your Taxonomy

Traditionally, we think about information in a single dimension. For example, your own folder system represents a single dimension system, where you might organise information by categories such as prospects, clients, or by name, or by type, or just by year, etc.

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Why is it Difficult to Build a Taxonomy?

Traditionally, we think about information in a single dimension. For example, your own folder system represents a single dimension system, where you might organise information by categories such as prospects, clients, or by name, or by type,

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