Competitive intelligence Event | Intellicon 2022

Breakout Session

Understanding and Leveraging the CI Cycle
to Produce Effective Decision Support

Erik Glitman, CEO, Fletcher/CSI

Erik Glitman

CEO

Fletcher/CSI

Mohit Bhakuni, CEO, Contify

Mohit Bhakuni

Founder and CEO

Contify

Tue, April 26 2022 · 2:30 PM - 3:15 PM, CT

This session will discuss how to leverage the CI Cycle and integration of primary and secondary CI to build a stronger and longer-lasting impact. The session will start with a hypothetical situation that requires CI to support decisions and will follow the CI cycle to illustrate the tools used and how each part is integral to the overall CI program effectiveness.

The session will start with a trigger event and then follow the process through its stages and discuss the tools used at each stage of the cycle. Participants will contribute examples from their CI experiences and share tools they use in their
CI Cycles.

Resources

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Market and Competitive Intelligence

Watch a Demo — Contify’s AI-enabled Market and Competitive Intelligence Platform

Watch a Demo — Contify’s AI-enabled Market and Competitive Intelligence Platform

How a Data Center Services Provider Leverages Contify’s Market & Competitive Intelligence Solution

How a Data Center Services Provider Leverages Contify’s Market & Competitive Intelligence Solution

Supercharge Intelligence Usage in Your Organization by Personalizing CI With AI-Enabled MCI Platforms

Supercharge Intelligence Usage in Your Organization by Personalizing CI With AI-Enabled MCI Platforms

How Tracking Competitors’ Website Changes Can Help Your Organization

How Tracking Competitors’ Website Changes Can Help Your Organization

Building Competitive Tracking Systems Based On Scenario Planning

Building Competitive Tracking Systems Based On Scenario Planning

2021 Contify’s Benchmark Report for B2B Marketers

2021 Contify’s Benchmark Report for B2B Marketers

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