Enable better decision-making with noise-free market and competitive intelligence for IT industry
Contify turns fragmented web and your internal data into a constant stream of strategic market signals that you need to stay ahead.
30%
Reduction in time spent on manual
research
50%
Improvement in competitor awareness
among org-wide teams
40%
Improvement in sales win rate
against competitorss
Turn IT/ ITes market complexity into strategic actions with Contify AI-native intelligence software
Get access to laser-focused market and competitor insights that help you decode complex signals and enable smarter, faster decision-making.
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Product feature benchmarking
Automate the comparison of competitor product features, pricing, and capabilities to quickly identify market gaps and opportunities. Leverage structured data to refine your product roadmap and maintain a competitive edge continuously.
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Filter noise, find signals
Leverage AI-driven curation and custom taxonomy to filter through massive data volumes. Ensure your business teams focus only on noise-free, relevant intelligence on competitors, customers, partners, and key industry trends.
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Unify internal & external data
Break data silos by seamlessly consolidating external market intelligence with internal insights from CRM, SharePoint, and conversation intelligence tools like Gong. Create a single source of truth for holistic, enterprise-wide decision-making.
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Monitor emerging technologies
Track critical early warning signals, including patent filings, strategic hiring activity, and R&D announcements regarding technologies like GenAI, Cloud, and Cybersecurity. Preempt market shifts and inform your long-term strategy.
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Win competitive deals
Equip your sales force with dynamic, auto-updating battlecards and competitor profiles integrated directly within CRM systems. Provide immediate, role-specific intelligence to personalize buyer interactions and boost win rates.
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Track messaging shifts
Instantly monitor subtle yet strategic changes in competitor website messaging, positioning, feature updates, and pricing, which traditional news sources often overlook, to secure an early tactical advantage.
Industry-leading market and competitive intelligence tool capabilities that empower IT/ ITes organizations to succeed
Unlock powerful, role-specific insights and automate intelligence workflows to maximize competitive advantage and growth.
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AI-driven automated insights
Get continuously synthesized decision-ready insights connecting several data points from updates on your market landscape.
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Ask Athena
Query your curated intelligence data instantly using natural language and get reliable, fact-based answers to your ad-hoc strategic queries.
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Auto-updating dashboards
Visualize trends, competitive moves, and key metrics using dashboards that auto-update in real-time. Use custom templates for consistently updated, function-specific battlecards.
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Comprehensive source coverage
360° coverage from 1Mn+ sources covering company websites, news, and PR, review portals like G2, job postings globally, with translation from 117+ languages to uncover critical intelligence.
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Custom sources addition
Easily add industry-specific websites, trade journals, or proprietary sources on top of Contify’s 1Mn+ sources. Our infrastructure monitors these to align with your niche intelligence needs.
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Webpage changes monitoring
Monitor competitor websites for subtle shifts in pricing, product features, and positioning. Our proprietary AI filters out irrelevant noise, ensuring you track only strategically relevant changes.
Ready to outmaneuver uncertainty and lead your market?
Join 100+ global IT, ITes, and SaaS companies already leveraging Contify to make smarter decisions and drive faster competitive responses.
Leverage secure, scalable, and optimized intelligence workflows with Contify
Contify ensures enterprise-grade protection with SOC 2 compliance, GDPR readiness, and robust access controls, allowing you to scale your intelligence operations with peace of mind.
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Data protection
Safeguarding business intelligence with robust, enterprise-grade data protection.
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Single-sign on
Offering seamless and secure access to the Contify app using existing enterprise credentials.
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Customized user permission
Tailor access levels across the organization to ensure the right intelligence reaches the right teams.
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GDPR Compliant
Ensuring intelligence operations fully comply with global data privacy regulations, including AICPA and SOC 2.
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Integrations
Connect Contify effortlessly with your existing business tools and workflows for optimized intelligence flow.
Frequently asked questions
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Contify monitors over 1Mn+ sources, including company’s owned digital channels (website, youtube, social media), technology publications (e.g., TechCrunch, Venturebeat), product review platforms (G2, Capterra), patents, developer forums, and earnings transcripts, to deliver actionable insights on product launches, pricing changes, partnerships, cybersecurity incidents, GenAI developments, cloud infrastructure updates, and more.
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Contify is purpose-built for market and competitive intelligence. Unlike Google Alerts, which only capture basic mentions from select web pages and miss most strategic updates, Contify uses a deep business-grade content sourcing mechanism. It employs AI for contextual relevance, custom taxonomies, and multilingual coverage, enabling role-specific real-time delivery of intelligence. This ensures you never miss critical signals that generic keyword alerts overlook.
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Contify offers automated, end-to-end workflows that proactively synthesize, organize, and distribute decision-ready insights from curated business-grade sources. Unlike generic AI tools, which provide high-level, ad-hoc outputs and risk hallucinations, Contify integrates company context, advanced taxonomies, internal data, and multilingual monitoring. It eliminates manual prompt engineering, delivers highly accurate, traceable intelligence, making it vastly superior for ongoing, strategic market monitoring and competitive intelligence programs.
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Contify empowers all business teams, including Leadership, Strategy, Product, Marketing, and Sales. It provides them with timely, role-specific insights to refine product roadmaps, sharpen competitive positioning, and increase deal win rates. M&CI analysts use its AI capabilities (like Ask Athena) to automate data collection, answer ad-hoc queries, and accelerate strategic recommendations.
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Contify is known for offering a quick and comprehensive setup service. Our team manages the full platform setup for you, allowing you to start leveraging its capabilities within 5 to 7 working days of onboarding.
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Yes. Contify provides seamless integration with many external tools and systems. These include Salesforce, Microsoft SharePoint, Slack, Microsoft Teams, and BI platforms via APIs and webhooks, ensuring intelligence flows directly into your existing workflows
Why customers love us?
“Contify empowers Lenovo’s strategy team with tailored PC industry insights. Custom reports and Athena AI automation help us make smarter, faster decisions every day.”
Jonathan Quick
Lenovo
“Contify is helping us gain more clarity around our competitor landscape and making sure we have visibility of every relevant piece of news.”
Melissa Nassimiha
Colart
“Contify gives you accurate info and frees you up to get on with decision-making. It saves me hours of time so I no longer have to manually trawl through the internet.”
Karen Lancashire
Biocatalysts
“Simple, professional and informative – Contify is able to pinpoint relevant insights out of all the noise and the quality of the subsequently written analysis.”
Stephen Watson
Digital Realty
“Efficient and effective system with a supportive team. The way in which the team engages with us on a regular basis and makes the system fit our specific needs.”
Aiden Hale
DIG Worldwide
“Contify: A versatile and powerful tool for market intelligence! Tracking of competitors’ news/updates/social is definitely one of the best features the platform has to offer.”
Jean-Luc Martineau
Bagsort
“Looks like our internal Competitor tracking tool with precise information. Exhaustive sourcing from multiple competitor websites and tracking is so seamless.”
Vasu Arora
Ernst & Young
“Contify empowers Lenovo’s strategy team with tailored PC industry insights. Custom reports and Athena AI automation help us make smarter, faster decisions every day.”
Jonathan Quick
Lenovo “Contify is helping us gain more clarity around our competitor landscape and making sure we have visibility of every relevant piece of news.”
Melissa Nassimiha
Colart “Contify gives you accurate info and frees you up to get on with decision-making. It saves me hours of time so I no longer have to manually trawl through the internet.”
Karen Lancashire
Biocatalysts “Simple, professional and informative – Contify is able to pinpoint relevant insights out of all the noise and the quality of the subsequently written analysis.”
Stephen Watson
Digital Realty “Efficient and effective system with a supportive team. The way in which the team engages with us on a regular basis and makes the system fit our specific needs.”
Aiden Hale
DIG Worldwide “Contify: A versatile and powerful tool for market intelligence! Tracking of competitors’ news/updates/social is definitely one of the best features the platform has to offer.”
Jean-Luc Martineau
Bagsort “Looks like our internal Competitor tracking tool with precise information. Exhaustive sourcing from multiple competitor websites and tracking is so seamless.”
Vasu Arora
Ernst & Young Case studies
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