MarketWatch, a UK-based market research firm, provides decision support and strategy research to clients in the energy domain. It monitors more than a 1000 companies for business updates and intellectual property for industry analysis. This was a labor and cost intensive process given the number of companies to track on a daily basis. MarketWatch approached Contify to explore automation of monitoring so that its teams could focus on higher value tasks of analysis and recommendations.
There were three key challenges that Contify solved while developing this solution for MarketWatch:
“Through their company data feeds, Contify has provided us with an outstanding service for the past seven years. Contify identifies and sources information which is vital on an ongoing basis for many of our clients to make critical business decisions and strategy. I am convinced that the quality of Contify’s work has made an important contribution to the competitive effectiveness of the many large organisations we serve.”