Run competitive intelligence that keeps up with how fast your market moves

Contify is a purpose-built competitive intelligence platform that continuously monitors competitors, filters noise, generates trusted insights, and delivers them to your stakeholders in the format they need.

Capture competitor intelligence
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Capture competitor signals across their full digital footprint, including websites, news/PR, social, jobs, reviews, and website changes, and unify them with internal intelligence from Gong and SharePoint.

Filter competitor noise
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Generate competitive insights
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Activate CI across teams
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Measure CI adoption
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What your Cl program can deliver with Contify

Contify turns competitor signals into Cl assets that are useful to every business stakeholder.

Offering-level competitor tracking

Track the specific competitors, products, regions, segments, and business units you compete against, rather than broad company-level updates.

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Sales battlecards and deal support

Equip sellers with up-to-date battlecards and deal support assets covering competitor positioning, strengths, weaknesses, talk tracks, and objection-handling points to respond confidently in active deals.

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Win-loss insights

Know why deals are won or lost against competitors and what to improve by connecting buyer conversations from Gong, field-level inputs by sellers, and external competitor signals.

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Product benchmarking and roadmap signals

Perform continuous competitive benchmarking by comparing features, launches, integrations, reviews, patents, and website changes to identify gaps, validate roadmap decisions, and sharpen product differentiation.

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Executive competitor briefings

Create source-backed briefings and reports that package major competitor moves, threats, investments, partnerships, leadership changes, and strategic shifts for executive review.

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Instant competitor Q&A

Ask competitor-specific questions and get instant trusted answers grounded in your curated competitive intelligence datasets and internal context.

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Why choose Contify

Scale trusted competitive intelligence across markets, teams, and maturity stages.

1

Multilingual competitor coverage

Track competitor moves across regional and non-English sources, along with English translations, helping you catch global developments earlier.

Multilingual competitor coverage

Track competitor moves across regional and non-English sources, along with English translations, helping you catch global developments earlier.

2

Proven expertise and historical context

Leverage 17+ years of CI expertise and out-of-the-box historical data to get started from day one, analyze competitor patterns, and maximize intelligence value.

Proven expertise and historical context

Leverage 17+ years of CI expertise and out-of-the-box historical data to get started from day one, analyze competitor patterns, and maximize intelligence value.

3

Enterprise-grade security and governance

Scale CI across teams with secure access, SSO, role-based permissions, data privacy controls, and governance built for enterprise adoption.

Enterprise-grade security and governance

Scale CI across teams with secure access, SSO, role-based permissions, data privacy controls, and governance built for enterprise adoption.

4

Expert support to operationalize CI

Get expert support to launch, refine, and scale your CI program, from initial setup to mature workflows across teams and stakeholders.

Expert support to operationalize CI

Get expert support to launch, refine, and scale your CI program, from initial setup to mature workflows across teams and stakeholders.

Impact as seen by our customers

See how teams use Contify to gain measurable business outcomes.

$41M

competitive pipeline influenced by helping revenue teams respond faster to competitors with insights on pricing, launch activity, and messaging changes.

27%

improvement in competitive win rate after sellers adopted always-current battlecards built from verified competitor updates.

25h/w

saved by each CI analyst by automating competitor monitoring, information analysis, and stakeholder report preparation.

87%

reduction in ad-hoc CI requests backlog by enabling stakeholders to self-serve competitor answers with Athena AI.

Smarter decisions start with 360 degree intelligence

Discover how Contify transforms insights into strategic advantage for your business.

Why do customers love Contify?

“Contify empowers Lenovo’s strategy team with tailored PC industry insights. Custom reports and Athena AI automation help us make smarter, faster decisions every day.”

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Jonathan Quick

Lenovo
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“Contify is helping us gain more clarity around our competitor landscape and making sure we have visibility of every relevant piece of news.”

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Melissa Nassimiha

Colart
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“Contify gives you accurate info and frees you up to get on with decision-making. It saves me hours of time so I no longer have to manually trawl through the internet.”

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Karen Lancashire

Biocatalysts
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“Simple, professional and informative – Contify is able to pinpoint relevant insights out of all the noise and the quality of the subsequently written analysis.”

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Stephen Watson

Digital Realty
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“Efficient and effective system with a supportive team. The way in which the team engages with us on a regular basis and makes the system fit our specific needs.”

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Aiden Hale

DIG Worldwide
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“Contify: A versatile and powerful tool for market intelligence! Tracking of competitors’ news/updates/social is definitely one of the best features the platform has to offer.”

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Jean-Luc Martineau

Bagsort
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“Looks like our internal Competitor tracking tool with precise information. Exhaustive sourcing from multiple competitor websites and tracking is so seamless.”

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Vasu Arora

Ernst & Young
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Real stories, real victories

Explore feedback from our valued customers to discover how Contify has transformed their market and competitive intelligence efforts.

G2 High Performer

With a 4.5 out of 5 average rating we’re a leader on G2.

FAQs

Everything you want to know before you start.

Tracking is not really the problem. Most CI teams are already drowning in information from news, feeds, sales calls, and internal tools. The real gap is pulling out the few signals that actually matter, turning them into clear takeaways for each audience, and getting those takeaways in front of people while they still have time to react. Contify does that as a system. It filters the noise, packages insights differently for sales, product, and leadership, and pushes them into the tools they already use. So your time goes less into collecting and formatting updates, and more into guiding decisions and helping the business respond.

Contify’s competitive monitoring infrastructure monitors more than a million vetted public sources. This extensive coverage includes company websites, global and regional news outlets, regulatory portals, trade publications, SEC filings, customer review sites (like G2), job boards, and social media platforms. Contify also tracks over 200,000 non-English sources, automatically translating them into English from more than 117 languages.

Yes. Contify’s competitor tracking software has deep coverage of private companies by leveraging its crawling infrastructure across company websites, social media, job boards, and other digital sources, not limited to press releases and filings.

Contify integrates with various CRM tools like Salesforce and HubSpot; communication tools such as Slack, MS Teams, and email, along with others such as SharePoint, Gong, and more, ensuring intelligence flows directly into the tools your teams already use.​

Unlike generic AI assistants (ChatGPT, Perplexity) that encounter hallucination risks and existing CI tools focusing solely on tracking direct competitors, Contify is purpose-built for 360° competitive intelligence, combining extensive source coverage, proprietary Athena AI, human-in-the-loop checkpoints, and deep integrations in a single platform. It delivers verified competitive insights across all channels, including social media, regulatory filings, and internal data, in a single platform built for enterprise scale without per-user licensing fees.​

Yes, Contify offers a 7-day free trial, custom-configured to your competitors, topics, and industry, so you can see the real value from day one.

Case studies

How a Global Specialty Chemicals Manufacturer Built a Cross-divisional Chemical Intelligence Program with Contify

See how Contify empowered a global chemical manufacturer to centralize intelligence, monitor niche industry sources, and turn market signals into actionable insights faster.

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Global Consulting Firm Adds Supplier Intelligence Layer to its Procurement Analytics Platform Across 15 Categories

See how a global consulting firm used Contify’s Business News API to add an automated supplier intelligence layer on its procurement analytics platform covering 100+ suppliers across 15 procurement categories in under 60 days.

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Global Data Infrastructure Company Builds a Smarter Competitive Monitoring Workflow With Contify

Here's how a global data infrastructure company utilised Contify's AI-powered platform to move to automated competitive intelligence and drive strategic insights with Contify.

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Get the best out of Contify.
Start your 7-day free trial.

Join the world’s top organizations that have already replaced their competitor tracking efforts with our AI-powered intelligence platform.